What is Crawlable?
Crawlable is a free audit that reads your homepage the way search engines and AI answer engines do. It scores the page for SEO, AEO and GEO, plus performance, security and email, and accessibility, and gives you a prioritised list of fixes.
How does a Crawlable audit work?
Enter your domain. Crawlable fetches your homepage, reads your robots.txt and llms.txt, runs Google PageSpeed Insights and asks Perplexity the kind of question your customers ask. Claude then scores the page and writes a prioritised list of changes, each with a concrete fix.
What's the difference between SEO, AEO and GEO?
SEO (search engine optimisation) is about ranking in ordinary search results. AEO (answer engine optimisation) is about being quoted as the direct answer, as in Google's AI Overviews. GEO (generative engine optimisation) is about AI assistants such as ChatGPT, Claude and Perplexity being able to reach your site and recommend it.
Is it free, and do I need to sign up?
Yes, it's free. There's no sign-up and no email: just type your domain.
How long does an audit take?
About a minute from typing your domain to reading the report.
Which crawlers does it check?
It checks how your robots.txt treats search crawlers such as Googlebot, Bingbot, OAI-SearchBot, Claude-SearchBot and PerplexityBot, the bots that fetch a page when someone asks ChatGPT, Claude or Perplexity to, and AI training crawlers such as GPTBot, ClaudeBot and Google-Extended.
Will running an audit change anything on my site?
No. Crawlable only reads your public homepage and files, the same way a crawler does. It never logs in or changes anything.